Focus Bar absorbs everything about your retailers and the chains you want in. It turns that into new doors, reorders, winbacks and restocks. You approve targets and messaging in about 15 minutes a week. The engine handles the rest.
The engine absorbs your account history and everything knowable about a chain. Doors, categories, buyers, distributor coverage. What comes out the other side is pipeline you can count.
Focus Bar is infrastructure, not an agency. You don't manage it. You approve what it does and take the warm replies.
You get a list of chains matched to your product and channel. Exclude any you don't want touched. Everything else moves forward.
~15 min / weekFor each chain the engine builds the case for your product. Real numbers from your verified data, framed for that retailer's shelves and shoppers.
automatedIt reaches the right buyer at each chain and keeps things moving. New chains, active accounts and lapsed ones, all in parallel.
automatedSample requests and buyer replies get routed to you with full context. You handle the conversation that actually matters. The close.
you closeA first order from a chain you weren't in. The engine finds the chains that fit your product and works them until a buyer says yes or no.
The next order on an active account. A slipping account gets attention early, before it goes quiet.
A churned account back on the order sheet. Lapsed retailers get a real reason to look again. What's new, what's moving, what changed.
An empty slot refilled in time. Gaps get flagged before they cost you shelf presence.
Every buyer, every reply, every relationship belongs to your brand. Focus Bar is infrastructure working under your name, not a middleman standing between you and your retailers.
One living record per store. What changed, what it means and what the engine does next. A store going quiet shows up here first, not in next quarter's numbers.
Last order 12 days ago. Next reorder expected this week. The engine keeps the rhythm.
First order landed this week. The engine keeps the account warm so it doesn't stop at one.
Order gap detected early. A winback is already queued, with a real reason to look again.
A rep can hold a few dozen accounts in their head. An agency splits itself across every client. An engine holds every account, every day, and everything it builds stays with your brand.
Chains and independents, across markets and time zones. The engine doesn't have office hours or a home territory. If a store has shelves and a buyer for your category, it can be worked.
Bring your product and two or three chains you want in. We'll show you what the engine would build and run for them.